Putting Holy Smokes’ 157-dish menu, online ordering and party bookings on one fast website
A charcoal grill house and mocktail bar in Bhubaneswar needed a website as bold as its food. We built one that shows the full menu, takes delivery orders with UPI payment and books private parties, then promoted it with Meta ads.
- dishes online
- 157+
- menu categories
- 22
- online ordering
- UPI
- Client
- Holy Smokes! Grills & More
- Industry
- Restaurant & Hospitality
- Location
- Bhubaneswar, India
- Year
- 2026
- Website
- theholysmokes.in
The client
About Holy Smokes! Grills & More
Holy Smokes! Grills & More is a charcoal grill restaurant and mocktail bar near Rebati Nagar Square, Basuaghai, Bhubaneswar. It is a unit of Sparrow Food and Beverage Pvt Ltd and is open daily from 11 AM to 10:30 PM.
Its menu is large and its character is smoky and late-night: grills, signature dishes, mocktails, Happy Hours and meal combos.
Tools & technologies
- Online ordering
- UPI payments
- Google Business Profile
- Meta Ads
- WhatsApp click-to-chat
- Google Maps
The challenge
The restaurant needed a website that matches its smoky, late-night character, shows a very large menu clearly, and turns visitors into diners.
It also had to do real work for the business: take food orders for home delivery and handle private party bookings, not just display a menu.
What Holy Smokes! Grills & More wanted
- Show the full menu clearly, with prices, photos and veg / non-veg labels
- Take delivery orders online, with UPI payment
- Get private party and event bookings
- Be easy to find for people searching locally
How we approached it for Holy Smokes! Grills & More
A restaurant website is judged in seconds, usually on a phone and usually by someone who is hungry. So we planned it around three jobs: let people see the food, let them order it, and let them book the place for a party.
The brand’s dark, smoky character set the design direction, and every page was built mobile-first so ordering is quick from a phone.
Menu structure
Organised 157+ dishes into 22 categories with veg / non-veg labels, prices and photos, plus a Signature Collection slider and a mocktail section.
Online ordering
Built a delivery ordering flow with live order tracking and UPI payment.
Party bookings
Added a private-event booking form for birthdays, anniversaries, corporate events and more.
Local search
Search-friendly titles, descriptions and social sharing previews, plus Google Business Profile set-up.
Promotion
Set up Facebook, Instagram and YouTube, and ran Meta ads with videos, creatives and targeting.
What we built
A fast, mobile-friendly website with the full menu, online ordering with live tracking and UPI payment, a private-event booking form, offers pages for Happy Hours and meal combos, a photo gallery, opening hours, Google Maps directions, and click-to-call and WhatsApp buttons for reservations.
We also look after the domain, hosting, maintenance and support.
What changed for Holy Smokes! Grills & More
157+
dishes online
22
menu categories
UPI
online ordering
Holy Smokes now has one place online where people can browse the whole menu, order for delivery, book a party and find the restaurant, backed by local SEO and Meta ads that bring people to it.
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