BPCHMT – Biju Pattnaik College of Hotel Management & Tourism

Biju Pattnaik College of Hotel Management & Tourism (BPCHMT) is a well-known private institute in Bhubaneswar offering hotel management, tourism, social work and journalism programmes. It is a long-established college in the state, and it is competing for admissions with newer institutes that have a stronger online presence.

The college needed a website that did more than list courses. It had to help students and parents compare programmes, check eligibility and take the next step toward admission. We built a clear, mobile-friendly site that organises each course with its duration, eligibility and affiliation, and puts admission enquiry forms, phone numbers and WhatsApp contact on every important page. Galleries, campus life and placement content are there to build trust with parents.

For marketing, we focused on the searches students actually use, such as “hotel management colleges in Bhubaneswar”, “BHM admission in Odisha” and “MSW colleges in Bhubaneswar”. That meant course-wise landing pages, on-page SEO, a Google Business Profile and a content plan around admissions and careers in hospitality. We also support the college on social media during admission season, with campaigns aimed at students and parents across Odisha.

The result is a credible, search-friendly website that works as the college’s main channel for admission enquiries.